Numerous dirty dishes + DDB San Francisco + PAM = Online and print ad campaign series for Conagra:
As always, this started with a succinct and beautiful brief by Creative Director Jason Macbeth: ‘Wetness and Flexibility. True science is a work of art.’ Never thought that a contact lens on a water droplet could even be photographed. Too small, too translucent, too slippery. Oh well, not the first time I was wrong.